AI Web MakerSocial media marketing strategy
Tall Oak Tree Care
Tall Oak Tree Care will let tidy finished jobs and plain safety advice build trust among neighbours, and will answer every photo of a tree with a straight reply.
More messages and enquiries · Under 100 US dollars a month
Fix these first
Open a Facebook page that gives your service area and phone number, with messaging on and a line on the cover you hold.
Put a WhatsApp Business number on your page, your truck and your cards, and ask in the greeting for a photo of the tree and what stands near it.
Post from your own jobs three times a week, with permission and no house numbers or faces in the shot, rather than using pictures from elsewhere.
Your platforms, in order
Facebook 6 posts in 4 weeks · Before and after photos, Short videos, Storm notices
It is where neighbours ask who to trust with a tree, and where storm questions land first.
Fix on your profile:
- Choose your logo for the profile picture and a cleared garden, or the crew at work from a distance, for the cover.
- Write a bio that names pruning, removal, stumps and storm clearance, and your area.
- Switch on messaging and show your phone number where visitors will see it.
- Pin a post on how to reach you and what to do about trees near power lines.
Instagram 4 posts in 4 weeks · Reels, Carousels, Stories
Rope work, sectional felling and stump grinding are satisfying to watch, and clips get shared between neighbours.
Fix on your profile:
- Keep the name and picture the same as on Facebook, so a neighbour who sees you in both places knows it is one firm.
- Say where you work in the bio and invite people to send a photo of their tree.
- Save highlights for removals, pruning, stumps and storm work.
WhatsApp 2 posts in 4 weeks · Status updates, Quick replies
A photo of the tree and a short message let you give a straight answer and book a visit.
Fix on your profile:
- Open a WhatsApp Business account with your hours, your service area and a note on how urgent calls are handled.
- Add a greeting that asks for a photo of the tree, roughly how tall it is and what stands near it.
Your content pillars
Jobs, rope to last log 35%
- A tree taken down in sections beside a house, from the rope to the last log
- A stump ground out and the lawn level again
Looking after your trees 25%
- Signs a tree needs a look: dead branches, a lean and fungus at the base
- What crown lifting does for a path, a view or a drive
Storms and safety 20%
- What to do when a branch lands on a power line
- Why to stay clear of a leaning tree until someone has looked at it
Book a visit 20%
- Send a photo of your tree and hear what we would suggest
- Space for pruning visits in your area this month
Your 4-week posting calendar
Week 1
A cleared garden
This oak was shading the whole garden. We lifted the crown, took out the dead wood and cleared everything away. Have a tree that needs a look? Message us a photo and your area.
Sectional removal
Taking a tree down beside a house means lowering it in pieces, one controlled cut at a time. Watch the ground crew at work. Message us to book a visit and a quote.
Send us a photo
Is a tree worrying you? Send us a photo here, with where it stands and how near it is to the house, and we will say what we would do before we visit.
Week 2
Power lines
If a branch has come down on a power line, stay well back and call the power company first. Once the line has been made safe, message us and we will help with the clear-up.
Stump grinding
A stump goes from eyesore to level ground in one short clip. Watch the grinder work, then picture a lawn or a flower bed in the same spot. Ask us about a stump quote by message.
Meet the crew
Say hello to [name], one of our climbers. Every cut is planned from the ground before the rope goes up, and the garden is swept at the end. Send us a message to book a visit.
Week 3
Signs to look for
Dead branches, a lean after wind and fungus at the base are all signs a tree is worth a look. Not sure about yours? Send us a photo and we will say whether it needs a visit.
Prune or fell?
Prune or fell? Swipe to see when we would shape a tree and when removal makes more sense. Message us a photo of your tree and we will say which we would suggest.
Pruning slots
Pruning visits are open on [days] in [area]. Reply to this status or call [phone] and we will find you a slot.
Week 4
A kind review
[Customer first name] told us that what they noticed most after their removal was how tidy we left the garden. That is the part we care about too. Need a tree dealt with? Send us a message or look at our website.
Branches to chips
Branches in, wood chip out. We chip what we cut on site and leave logs for anyone who wants them. Message us to ask what we would do with your tree.
Do I need permission?
Some trees need permission before they are cut, depending on where you live. We check before any work is booked. Message us a photo and your area and we will explain what to look for.
Words in [square brackets] are for you to fill in, like a price or an offer.
Your hashtags
Your advert budget
The numbers to watch
Messages a week
Add up the week's new messages from all three platforms, and mark the ones that were about storm damage.
Messages that include a photo
Count how many messages arrive with a photo of the tree, since those are ready for a quote.
Visits booked from posts
When a customer books, ask where they first saw your work, and keep a running list of the answers that name a social platform.
Reach of safety posts
Check how many local people saw each storm or safety post and whether messages followed.
How AI Web Maker runs this strategy
Every post sends people somewhere. On AI Web Maker your website comes with the tools that keep this strategy running every week:
AI Social Media Marketer. Writes and posts to Facebook, Instagram and more on a schedule, sending people to your site.
AI Chatbot. Answers your visitors day and night from your own information, and takes the details of people who want to talk.
AI Blog Writer. Writes and publishes articles about your business on a schedule, so new visitors keep finding you on Google.
Contacts and leads. Every sign-up, contact form and chat lead lands in one place, so no customer slips away.
AI SEO Tool. Scores every page out of 100 and fixes each problem with a click, so the pages your posts link to climb on Google too.