AI Web Maker90-day online marketing plan
Blue Jet Exterior Cleaning
Blue Jet Exterior Cleaning will win more calls by showing the difference it makes on each surface, to people searching nearby and to the agents and shop owners who need clean frontages.
More calls and enquiries · Under 100 US dollars a month
Your three priorities
Give each surface its own website page with photos, so a person searching for driveway cleaning or roof moss removal lands on proof of that exact job and a call button.
Fill the Google Business Profile with results and reviews, because people choosing a pressure washer look hard at the finish and at whether anything was damaged.
Build steady work beyond the sunny weekends with estate agents, letting agents and shop owners who need frontages cleaned through the year.
What your customers search for
| Search on Google | Searches a month | Competition |
|---|---|---|
| “pressure washing near me” | 7.5K-25K | Medium |
| “power washing services” | 7.5K-25K | Medium |
| “jet washing driveway” | 7.5K-25K | Medium |
| “deck cleaning service” | 7.5K-25K | Medium |
| “driveway cleaning near me” | 2.5K-7.5K | Medium |
| “patio cleaning” | 2.5K-7.5K | Medium |
| “roof moss removal” | 2.5K-7.5K | Medium |
| “house soft washing” | 2.5K-7.5K | Medium |
Searches a month in United States, from Google's own search suggestions. Competition is how hard page 1 of Google is for that search.
Your customers
Homeowners with a green drive, patio or deck
What they need: Surfaces that look cared for again before summer, a family event or a house sale, cleaned without harm to paving or timber.
Where they look: Google searches on their phone, the reviews on Google and recommendations in local Facebook groups.
Owners worried about roofs and walls
What they need: Moss and algae removed from roofs, render or siding by someone who uses gentle methods and explains them.
Where they look: Google searches for roof cleaning and soft washing, and the photos on a Google Business Profile.
Shops, restaurants, agents and property managers
What they need: Clean, safe entrances and forecourts on a schedule, cleaned outside opening hours, with simple invoices.
Where they look: Visits in person, LinkedIn, referrals from other trades and Google searches for commercial cleaning.
Your channels, in order
Website and Google search Medium effort · Low cost
Customers search by surface and problem, so a page for each one meets them at the moment they decide to book.
- Make a page each for driveways, patios, decks, roofs and house washing, using the search phrases in this plan.
- Answer the usual questions on each page, such as whether the drive needs re-sanding and when it can be walked on.
- Add a call button and a quote form that accepts a photo of the surface.
Google Business Profile Low effort · Free
It puts you on the map for pressure washing near me and lets people compare your results and reviews before they call.
- Choose pressure washing as your main category and list each surface you clean as a service.
- Add a new result photo every week, naming the surface and the area.
- Ask each customer for a review on the day, while the clean surface is fresh in their mind.
Facebook Medium effort · Low cost
Neighbours ask local groups who cleaned that bright driveway, and a page of real results answers them.
- Set up a business page with your service area, a call button and a link to your quote form.
- Share one strong transformation a week, as a photo or a short clip.
- Run a small advert in the first warm weeks of spring to homeowners nearby.
Estate and letting agents Medium effort · Free
Sellers want their homes to look their best for listing photos, and landlords need tidy outsides between tenants.
- Visit local estate and letting agents with a short profile and photos of homes you have cleaned.
- Make booking easy for them, and send the agent photos of each finished property.
Shops and restaurants nearby Medium effort · Low cost
High street businesses need clean entrances all year, which fills the quieter months.
- Walk your local high street with photos of frontages you have cleaned and leave a card with each manager.
- Offer regular cleans before opening or after closing, booked monthly or quarterly.
What your website needs
- A home page that says pressure washing and exterior cleaning in its opening line, names your area and has a call button.
- A driveway cleaning page for driveway cleaning near me and jet washing driveway searches, covering block paving, concrete and re-sanding.
- A patio cleaning and deck cleaning service page, with photos of stone, timber and composite.
- A roof moss removal page explaining soft washing and how you protect tiles and gutters.
- A house soft washing page for siding and render, with photos of walls you have cleaned.
- A commercial page for shop fronts, forecourts and car parks, with the hours you can work.
- A quote page where customers can upload a photo of the surface and describe its size.
Your 90 days
Month 1: Show the difference
- Publish the website with a page for each surface and a photo quote form.
- Complete the Google Business Profile with services, service area and your strongest result photos.
- Ask recent customers for reviews and reply to each one.
- Set up the Facebook page and share your most striking transformation.
Month 2: Reach agents and neighbours
- Add a page answering common questions, such as why moss returns and how to slow it down.
- Visit estate and letting agents with your profile and photos.
- Post a new result each week on Facebook and the Google Business Profile.
- Run a small Facebook advert to homeowners nearby as the weather warms.
Month 3: Lock in regular work
- Add the commercial page with photos from any shop fronts you have cleaned.
- Walk the high street and offer out-of-hours cleans to shops and restaurants.
- Text past customers about a yearly clean before moss and algae return.
- Note which channel brought each call and put more time into the strongest one.
Content ideas
- A half-cleaned driveway showing the clean lineFacebook
- Why moss comes back and how to slow it downWebsite
- A slippery green deck in winter and how to make it safeWebsite
- Re-sanding block paving joints in one minuteFacebook
- Photo of the week from a cleaned patioGoogle Business Profile
- Getting the outside of your home ready for listing photosWebsite
- A shop front cleaned before opening timeGoogle Business Profile
- A customer review with the photos of their driveFacebook
Your budget
The numbers to watch
Calls and quote requests a week
Add up calls from the Google Business Profile and website forms every Friday.
Quotes that turn into jobs
Tick off each quote when it is booked and compare with the total sent.
Work from agents and shops
Keep a short list of jobs that came through estate agents, letting agents or high street visits.
Repeat bookings
Note who books a second clean and how long after the first.
How AI Web Maker runs this plan
Your website is where every channel sends people. On AI Web Maker it comes with the tools that do the work of this plan every week:
AI SEO Tool. Scores every page out of 100 and fixes each problem with a click, so your pages climb on Google for the searches in this plan.
AI Blog Writer. Writes and publishes articles about your business on a schedule, so new visitors keep finding you on Google.
AI Social Media Marketer. Writes and posts to Facebook, Instagram and more on a schedule, sending people to your site.
AI Chatbot. Answers your visitors day and night from your own information, and takes the details of people who want to talk.
Contacts and leads. Every sign-up, contact form and chat lead lands in one place, so no customer slips away.
AI Marketing Outreach. Finds businesses that need what you offer and drafts a personal email to each, sent from your own domain.