Sample website for Tick and Tock Watch Repairs, a fictional watch repair, built with AI Web Maker.

An estimate first, then the work

Tick and Tock services mechanical and quartz watches on its own bench, fits batteries and straps while you wait, and opens every watch before giving a written estimate. Nothing is repaired until you have read the price and said yes.

15 minutesfor most batteries and straps
In writingan estimate before any repair
12 monthsguarantee on a full service
A watchmaker with a loupe working on an open mechanical movement at a bench
  • Batteries fitted while you wait
  • Written estimate first
  • Water resistance tested after opening
  • All work on our own bench

What the bench takes on

Starting prices for the work we do most. Every watch is opened and inspected before the written estimate, so the figure you agree to is the figure you pay.

Full mechanical service

The movement is taken apart, cleaned, oiled and rebuilt, then timed in several positions over a few days before the case is sealed.

Hand wound or automaticfrom $180

Quartz service

The circuit and the train of gears are cleaned and checked, the seals renewed and the current draw measured, not only the battery swapped.

Servicefrom $90

Battery replacement

The right cell fitted while you wait, the gasket checked and greased, and the watch run for a few minutes before it goes back.

At the counterfrom $12

Straps and bracelets

Leather, rubber and fabric straps fitted, and metal bracelets shortened or lengthened with links you keep in a small bag.

Fittingfrom $8

Glass and crystal

Scratched or cracked mineral and sapphire crystals replaced to size, with the seal renewed so moisture stays out.

Mineral glassfrom $45

Water resistance test

The case is pressure tested dry, and wet where it suits the watch, with the result written on your receipt.

Testfrom $20

Parts for older or rarer movements are priced on the estimate. Chronographs, pocket watches and vintage pieces are quoted after inspection.

From the counter to the timing machine

A full service takes three to five weeks, most of it spent cleaning, rebuilding and timing.

  1. Check in

    We note the condition, scratches and how the watch runs on a receipt you sign and keep.

  2. Open and estimate

    Within three working days the case is opened, the movement inspected and a written estimate sent to you.

  3. Your decision

    Say yes and the work is booked in. Say no and the watch is closed up as it arrived, with no charge.

  4. Service and timing

    The movement is rebuilt, then timed over several days in different positions until it runs within its tolerance.

  5. Collect

    The watch is handed back with the timing result and a 12 month guarantee on the service.

When a watch is asking for attention

General signs worth acting on. If water has got in, bring the watch in that day, because rust starts quickly.

What you noticeLikely causeWhat to do
Gaining or losing over a minute a weekOld oil, a knock, or magnetism from a phone or speakerAsk us to check for magnetism first; it is quick and often the whole fix
An automatic stops overnightToo little wear to wind it, or a tired mainspringWind it by hand a few turns; if it still stops, book an inspection
Fog or droplets under the glassMoisture inside the caseBring it in the same day and do not wear it in water
Quartz second hand jumps every four secondsThe battery is near the end of its lifeA battery change, usually while you wait
Crown feels gritty, loose or will not screw downA worn stem, tube or sealStop using it in water and ask for an estimate
A watch repair bench by a window with tools, a lamp and a timing machine

One bench, and the same care for every dial

Every watch is worked on here, upstairs in the arcade, by the person who gives you the estimate. Nothing is posted away to an unknown workshop, so you can ask about progress and get a real answer.

We do not rank makers or name them. A watch handed down from a grandparent gets the same inspection and the same written estimate as one bought last year. Where a maker supplies parts only to its own service centres, the estimate says so plainly and suggests where to take it.

  • The estimate comes from the person doing the work
  • Old parts handed back in a bag if you want them
  • Timing result written on every receipt

Watches we work on

Mechanical and quartz movements of most ages and kinds.

  • Automatic
  • Hand wound
  • Quartz
  • Chronographs
  • Dive watches
  • Dress watches
  • Pocket watches
  • Vintage pieces from the 1940s on

Smart watches and fitness trackers are electronics rather than movements, so we do not open them, and we say so before taking anything in.

Inside the workshop

From the counter (example reviews)

The estimate arrived in two days with a clear list of what was worn and what was not. The watch came back running within a few seconds a day, with the timing printout.
Ruth O.Full service, automatic
A battery and a new strap in under fifteen minutes, and the gasket was greased without being asked. Small things that matter.
Diego F.Battery and strap
An old pocket watch from the family that two shops had refused. Honest about what could be saved, and it ticks again.
Anjali R.Vintage pocket watch

Questions about repairs

Why open the watch before giving a price?

Two watches that look the same can need very different work. Opening the case shows whether a part is worn, rusted or missing, so the written estimate is a real price rather than a guess that grows later.

How long does a service take?

Three to five weeks for most mechanical watches, a week for most quartz services, and longer for chronographs or when a part has to be made or found. The estimate gives the expected date.

Is a watch insured while it is with you?

Yes, from the moment the receipt is signed until it is collected. Watches are kept in a safe overnight.

Will a battery change spoil water resistance?

It can if the seal is ignored, which is why the gasket is checked and greased each time. A pressure test afterwards is offered for watches worn in water.

How often should a mechanical watch be serviced?

Guidance varies by movement, but every five to eight years is common. Book sooner if it starts gaining, losing or stopping.

What happens if the estimate is declined?

The watch is closed up and returned as it arrived, and there is nothing to pay.

Ask for an estimate

Describe the watch and what it is doing in words. Expect a price range back within two working days and, where it helps, a time to bring it in. The firm price follows once the case has been opened.

  • Range by message, firm price in writing after inspection
  • Nothing is repaired until you agree
  • Payment arranged directly with the workshop

Estimates by message go out within two working days.

Up the stairs in the arcade

Batteries and straps need no appointment. For a service, bring the watch in any time we are open.

The workshop

+44 20 7946 0150

bench@example.com

Workshop above the covered arcade in the old town, entrance by the clock

Bench hours

Tuesday to Friday09:00 to 17:30
Saturday10:00 to 16:00
Sunday and MondayClosed

Collecting a watch

Bring your receipt. Watches are kept for twelve months after we tell you they are ready, and we call before then if one is still waiting.

About this sample page

A workshop page that quotes only after it opens the case

Tick and Tock Watch Repairs is a fictional workshop, and this single page shows how a watchmaker can win trust before a watch changes hands. The headline promises an estimate first and the work after, and a small dial in the hero settles on a timing reading. Six cards give starting prices, from batteries fitted at the counter to a full mechanical service. Five steps explain check in, inspection, the written estimate, the service and collection, and a table of warning signs tells owners what to do next. Together these parts let an owner judge the workshop before ever climbing its stairs.

Watchmakers who build on AI Web Maker describe their bench and their prices, and the builder drafts service cards, steps and an enquiry form. Owners send the details of a watch in words, and the workshop answers them directly. The hosting bill of $119 a year begins when the workshop goes live, and its domain is paid for apart from that. The full sample page walks through every section of this example. A workshop that also sells pre owned watches could add a shop later and leave the rest of the page as it is.

The whole sample website of a watch repair, explained ·

Tick and Tock Watch Repairs is a fictional business. See what is on this watch repair website and what each part of it is for ·